^Pretty silly corporatespeak prose also.
”One step closer to helping improve…..” not “This significantly improves….”
Pretty close to Leafs management explaining how much farther the team came this year.
My high school English teacher is eyerolling.
- Paul
Assuming you mean 5 minute headways, you can meet this promise by running service every 5 minutes during the peak hour and not running any trains for the rest of the day. So basically the same type of commuter service that they historically provided."Up to 5 minute frequencies."
Headway is measured in units of time. For example 10 minutes.I'm just being facetious. It's all marketing shlock.
Though the average person will find it more intuitive seeing frequencies expressed in minutes, not TPH (small distinction for the people here, I know).
For what it's worth, the TTC always includes both minutes and TPH in their planning docs so it's not some set in stone commandment.
Assuming you mean 5 minute headways, you can meet this promise by running service every 5 minutes during the peak hour and not running any trains for the rest of the day. So basically the same type of commuter service that they historically provided.
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The whole point of "15 minutes or better" is to emphasize that they will be running frequent train service all day in both directions, not just a peak commuter service.
Last time I showed someone a Lakeshore West timetable it blew their mind. They had no idea that there were 64 trains per day, they thought it was around 5 per day. If we can get the average person to think there are trains every 15 minutes, that's a massive improvement.The issue is for marketing, "15 minutes or better" is terrible. For transit enthusiasts, transit planners, what we hear is "15 minutes or better" . For the average person what they hear is "trains only every 15 minutes."
You mean the average person especially in the 905 that has an expectation of busses that come every 30 minutes? What average person other than those that live right next to a subway looks at 15 minute headways and says "ONLY 15 minutes"? Reminder, the status quo for most GO lines is hourly (except Lakeshore Lines), and even then most people still view GO as a rush hour only experience - unaware that all day GO has been available on most lines for a while. For the general public, the bar of expectations for GO isn't really that high.The issue is for marketing, "15 minutes or better" is terrible. For transit enthusiasts, transit planners, what we hear is "15 minutes or better" . For the average person what they hear is "trains only every 15 minutes."
That's kind of misleading when that's the peak rush-hour exception more than the rule. 15-minutes or better tells us we can rely on it, even on Sunday evenings."Up to 5 minute frequencies."
Welcome to marketing.misleading
The way they market is totally right. It's better to set the expectations right. On some sections, trains can run within 5 min gaps but you can't market that. That's not gonna happen all day or in all sections. By saying 5 min, you are suggesting people you have subway like frequencies and you don't need to check train's timetable when you leave from home. That's not going to end well with people.I lost all faith in Metrolinx being able to properly market themselves after the whole "15 minutes or better" language for GO RER. 15 minutes or better....advertising the worst metric.
This car does 10 km/h or better....
Usain Bolt runs the 100m dash in 1 minute or better....
15 minutes or better clearly means there is at most 15 min wait, or that the trains are at least every 15 min. No one reads "better" as "only". Even if they do, that's not bad because most assume 1 hour frequency and no service on weekends and mid-day. Only 15 min is a gamechanger for them.The issue is for marketing, "15 minutes or better" is terrible. For transit enthusiasts, transit planners, what we hear is "15 minutes or better" . For the average person what they hear is "trains only every 15 minutes."