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Member Bio
- Joined
- Jan 13, 2008
- Messages
- 19,836
- Reaction score
- 28,777
- Location
- St Lawrence Market Area
Not sure I agree. In St Lawrence we talk about several buildings by name. The Berczy, Market Square, The Wellington come to mind. Certainly not all names stick.Very few (if any) residential buildings in Toronto are known by their names. Maybe only those attached to hotels (eg. Ritz Carlton or Four Seasons Residences). I doubt that many cab/rideshare drivers would even know "Aura" unless they're skyscraper / urban development watchers. These names are pure branding / marketing - nothing else.