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The Tenor (10 Dundas St E, Ent Prop Trust, 10s, Baldwin & Franklin)

  • Thread starter billy corgan19982
  • Start date
I never saw even 1 article relating to the public outcry in the Toronto Star about how crap the TLS Building was . Obviously no one here (i.e Urban Toronto) cared enough to write the local paper about the "disgrace" that was going up in the centre of the most important city in the universe.

BTW: Didn't see anything on City TV either.

They said it here. Isn't that enough? We do have active members that represent both the city and TLS along with various other media outlets in the city.
 
Hey, tables and chairs! Maybe I was wrong about Dundas Square too? Clearly, it is everything it could and should be!

The circumstances behind Old City Hall were very different. Tearing down a beloved heritage landmark and building something on a scuzzy, neglected corner are two entirely different things.

By the way, this is a forum, not a "blog."
 
They said it here. Isn't that enough? We do have active members that represent both the city and TLS along with various other media outlets in the city.

If that is the case. Then maybe all the "gripping" here will have some positive impacts on the building long term. Improved/Innovative/Redesigned ad space will only improve the returns for the developer on this building.
 
If that is the case. Then maybe all the "gripping" here will have some positive impacts on the building long term. Improved/Innovative/Redesigned ad space will only improve the returns for the developer on this building.

Don't hold your breath. The building is nearly fully leased and flahier ads will not generate more revenue. What you see is what you get.
 
I never said that. - I said if you cared so much about the craptastic building that was going up, why didn't you do something about it?

All I've seen is whine and bitch in the TLS thread, but no real call to arms to remedy the situation. - which makes my point, that the building is not as bad as it has been out to be by certain members posting in this thread.

I would say it's that bad. Just because someone doesn't chain themselves to one of the pillars doesn't mean it's a good development.

I can appreciate your positivity Cal, but this one is a mess. That's not to say it's all bad; hopefully the cladding can be upgraded in the future and they really go all out with the cheese. The interior is a huge disappointment though.
 
Don't hold your breath. The building is nearly fully leased and flahier ads will not generate more revenue. What you see is what you get.


Premium advertising will always cost more money than generic advertising. - I think we may have a "wait and see" situation here.
 
Don't hold your breath. The building is nearly fully leased and flahier ads will not generate more revenue. What you see is what you get.

I can see long term advertisers upgrade their space beyond a backlit, for maximum impact.
 
"And let's not overlook Dundas Square. It, too, was widely criticized when it opened several years ago. But perhaps the rush to judgment was a bit premature;

I believe Hume has always been pro-Dundas Square (itself) and is a big fan of Brown & Story too. What he is saying here is that there were many criticisms at the time (although, not his) and that perhaps those opinions need to be reconsidered.

Hume's opinion -- on this matter at least -- has been relatively consistent.
 
I'm actually starting to like the square itself with all of its loud and bright brashness.

The TLS building is a whole other thing. I think I'd have to loose my eyesight before shifting my opinion on that.
 
Hosers "got" the Square as soon as it opened - it was only a few critics who turned their noses up at it on behalf of the Beautiful People. Once the City modified their business plan, and backed off renting the Square out for so many exclusively corporate uses, the Hosers took to it in even larger numbers.
 
Jack Astors is busy, no doubt about it. But did you know? Nirvana on College is cheaper, better, and more urban!

TLS is ultimately just a hilarious place to waste time. I had fun there, and totally forgot about this long thread on UT while enjoying my date. Bonus: the AMC theatre was deserted!.....:D
 
Hosers "got" the Square as soon as it opened - it was only a few critics who turned their noses up at it on behalf of the Beautiful People.

I couldn't help but be reminded of this brilliant interpretation of what the square represents to many...

1373884837_0a52a8e940_o.jpg
 
I never said that. - I said if you cared so much about the craptastic building that was going up, why didn't you do something about it?

All I've seen is whine and bitch in the TLS thread, but no real call to arms to remedy the situation. - which makes my point, that the building is not as bad as it has been out to be by certain members posting in this thread.

How many people, *period*, never mind here, are so engaged to matters of urban aesthetics as to actively grouse about TLS? You might as well say virtually *anything* is "not as bad as it has been made out to be", by that logic.

How many people groused over MSG in NYC? After all, it replaced Penn Station...
 
How many people, *period*, never mind here, are so engaged to matters of urban aesthetics as to actively grouse about TLS? You might as well say virtually *anything* is "not as bad as it has been made out to be", by that logic.

How many people groused over MSG in NYC? After all, it replaced Penn Station...


Exactly, not enough people are "so engaged" in the urban aesthetics to care about how TLS looks. - For the most part "average" people will probably find that it's an interesting building with pretty lights.

Maybe take a picture of it or something....
 
People may not have an intellectual engagement with urban aesthetics, per se, but they may have a visceral one, which may lead to an overall lukewarm impression of downtown (Yonge/Dundas). It doesn't just end with shoddy uninspired architecture at TLS, it's also about the decrepit urban realm and the suburbanization/homogenisation of the area in general. Urbanistas may intellectualize these things as 'messy urbanism' and gentrification/commercialisation , but the average Joe just walks away thinking 'meh' and if the overglorified cinema/food court that is TLS sits empty most the time, well who's really to wonder? And it's not about being offended by bright lights or garish consumerism, heck go big or go home as far as I'm concerned, but it's the fact that TLS pulls its punch, and Yonge/Dundas becomes a prominent 'there' without substance of 'there' there, so to speak. Not that the blame is solely the fault of TLS, Torch dropped the ball too, and the 'landmarks' that replaced authentic urban grit here, and that were supposed to anchor a more 'world class' modern and minimalist version of a Times Square-like public space are duds, leaving the inescapable feeling that Dundas Square itself has come out far less than what the intent was.
 

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