Toronto Union Station Revitalization | ?m | ?s | City of Toronto | NORR

Surprised nobody’s noticed or talked about it yet, a brand new wayfinding standard is being rolled out across the entire station.

The new wayfinding has directional arrows for each destination instead of grouping all the destinations together and having one arrow pointing in the direction of all of them:
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This specific sign hasn’t been changed yet, but here is the first and second wayfinding standard Union Station had for a comparison to the new one:View attachment 604006View attachment 604007

I am noticing a loss of information in some of the new signs, VIA and UP are omitted from this one above the escalators leading from the Bay Concourse to the retail level and TTC station, as well as the elevator now pointing in the incorrect direction (longer route):View attachment 604011View attachment 604012

The beacons in the Great Hall have also been updated, no longer showing specific platform numbers but other stuff that can be accessed through and in the concourses as well. The logos for the rail companies have also had a white background added to them:View attachment 604014
Much improved but the signage for accessible path from TTC to VIA is incredibly bad. You can hardly see the signage to the elevator from the retail level up to lower level. And even worse after that to the street level.
 
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Thank you!!! This honestly might be the only photo of the leather shop (Leather One) on the internet 🤣. I spent several hour scouring the web for one and was not able to find one.

This confirms the map I posted earlier of where all the stores in the area were located.
What year was this? $6 for a medium pizza is mind boggling in the year 2024...
 
What year was this? $6 for a medium pizza is mind boggling in the year 2024...

Let me tell you about a time when a cup of coffee cost $1 and you could reliably get a sausage on a bun with a can of coke from a street meat vendor for under $5

Photo was taken in 2011. Even then, their prices were quite cheap.

At $3.50 for a slice+drink it seems like they're losing money on the $6 pie promo. Each pizza should provide 4 slices at minimum and assuming the price of the drink is $1, $2.50 a slice times 4 slices gives $10 revenue per pizza. So it can't be an attempt to clear out unsold slices.

Unless the slices come from a larger size pizza than the promo'd medium pizza.
 
Let me tell you about a time when a cup of coffee cost $1 and you could reliably get a sausage on a bun with a can of coke from a street meat vendor for under $5



At $3.50 for a slice+drink it seems like they're losing money on the $6 pie promo. Each pizza should provide 4 slices at minimum and assuming the price of the drink is $1, $2.50 a slice times 4 slices gives $10 revenue per pizza. So it can't be an attempt to clear out unsold slices.

Unless the slices come from a larger size pizza than the promo'd medium pizza.
Their primary business was the slices, not whole pizzas. I can't be sure, but anecdotally, I bet they would sell ten whole pizzas on a good day, but they would sell 200 slices on a bad day. They were definitely from a large pizza but the slices weren't "loaded". The toppings and cheese, the most costly part, were added sparingly. A pepperoni slice would have four very thin slices of pepperoni on it. They made money on volume, not upselling. Perhaps that medium pizza special is best described as a loss leader. And of course we know canned drinks are 90% marginal profit.
I recall the early 2000's was an era where Subway had $5 footlong subs of the day, and at the nearby McDonald's you could get three Junior Chickens for $5, so it fits at that price level.
 
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Their primary business was the slices, not whole pizzas. I can't be sure, but anecdotally, I bet they would sell ten whole pizzas on a good day, but they would sell 200 slices on a bad day. They were definitely from a large pizza but the slices weren't "loaded". The toppings and cheese, the most costly part, were added sparingly. A pepperoni slice would have four very thin slices of pepperoni on it. They made money on volume, not upselling. Perhaps that medium pizza special is best described as a loss leader. And of course we know canned drinks are 90% marginal profit.
I recall the early 2000's was an era where Subway had $5 footlong subs of the day, and at the nearby McDonald's you could get three Junior Chickens for $5, so it fits at that price level.

Yes I agree it was likely a loss leader.

I'll note that you can still get a hot n ready pizza at Little Caesars for about $8. So a $6 pizza 20 yrs ago isn't that far off.
 
A whole bunch of new wayfinding signage was being installed all throughout the station last night, so commuters passing through today would've seen them:

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I hope they will add labels to the elevators...
Random tangential thought...I got lost today in Union, as a regular visitor of Union because of an injury forcing elevator use. Either my old age is getting to me, but today was really eye opening from an accessibility standpoint getting from Bay lower level (B2) to the Skywalk using elevators only. I knew where the elevator was at the Bay concourse level...once I got in, I wasn't sure if I was to go up 1 or 2 levels (of course B2, B1, and G somehow make it clear?). So I obviously did the wrong thing and went up 1 to B1...and walked all the way to the York concourse where I realized my mistake and needed to go up one more. So I found the York concourse elevator (which had buttons labeled with C letters...thank god, that makes it so much clearer) and went up 1 level...which hilariously brings you up ...what 2 feet? to the opposite side where there is already a ramp leading up to the York GO waiting area (I really wish I took a video of how ridiculous this is). Of course the correct course of action was to go all the way back to the first elevator at the Bay concourse level and go up to ground. Now do this with crutches or wheelchair and imagine the frustration. /rant
 
No one’s going to agree but I miss the run down non gentrified parts of Toronto. I miss the union station with the Harvey’s and reasonable prices with the arcade underneath. It seems there’s absolutely nothing made for normal people anymore. We replaced the dingy dodgy arcades with Dave and busters and the Harvey’s for five guys. Great. I’m now officially a homebody because going out is outrageous. The street meat sausage is now $8. Wth.
 
No one’s going to agree but I miss the run down non gentrified parts of Toronto. I miss the union station with the Harvey’s and reasonable prices with the arcade underneath. It seems there’s absolutely nothing made for normal people anymore. We replaced the dingy dodgy arcades with Dave and busters and the Harvey’s for five guys. Great. I’m now officially a homebody because going out is outrageous. The street meat sausage is now $8. Wth.

For arcades - you show try places like Tilt with $10 all you can play.
 

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