Armour
Senior Member
All of that sounds good, except the name you suggested. Under Gardiner sounds ridiculous (and is a clear rip of Under Armour), but we don't need to mimic New York any more, either.
I believe Under Gardiner is a placeholder name and that there will be a contest to choose the final name.
Hopefully that's the case.I believe Under Gardiner is a placeholder name and that there will be a contest to choose the final name.
Gee a logo and other branding....is this thing still on schedule to be completed by summer of 2017?Our latest front page editorial covers the "Reclaim the Name" campaign.