Toronto Four Seasons Centre for the Performing Arts | ?m | 5s | COC | Diamond Schmitt

Unfortunately, during today's opening ceremonies, the powers that be used the phrase "world class" enough times to make me cringe in horror.

It can definitely be irritating, but you know what? That phrase is used around the world, even in cities that are supposed to be beyond it.

When politicians, etc. (especially those who don't really know what they're talking about) are bragging, it's a lot easier to use "World Class" than actually say why something is among the best in the world.
 
The current issue of Canadian Geographic has a good story as well.
 
The sign is now up!

165047273_f40cf15475_o.jpg
 
Thanks for the great pics, Fuzz. The signage looks nice... helps the building a lot. That view looking SE is definitely the most flattering.
 
I don't like 4S's present serif font. I prefer their old "Camelot Moderne" one--relates better to the tree logo...
 
Thanks TAF.

The signage is quite classy, though I was hoping they could have etched the logo and text onto the glass and backlight lit instead.

AoD
 
Article from the Star on the opening, by Knelman:

Passion that defied all odds
He made opera sizzle and donors wanted in on it
Jun. 12, 2006. 01:19 AM
MARTIN KNELMAN

Now that Toronto's elusive opera house has officially opened, insiders have stopped rolling their eyes and cracking jokes about what Richard Bradshaw has been smoking.

For years the charismatic British-born conductor, who landed in Toronto in 1989 by way of San Francisco and took over running the Canadian Opera Company in 1994, couldn't stop talking about building an opera house.

Did the man not realize there could be no Toronto opera house in his lifetime? The dream of Moshe Safdie's palatial $320 million ballet opera hall at Bay and Wellesley had come crashing down in 1990, amid fears of a looming recession.

Bradshaw was shrewd enough to realize that if there was any hope of resurrecting the dream of a Toronto opera house, it would have to be much less extravagant than the Safdie house. The 1990s downturn turned out to be even worse than expected. As the recession dragged on, the arts became one if its victims, with huge cuts.

Surely if he had enough common sense to recognize a losing set of cards, Bradshaw would have found a post in a city where the odds were less daunting. Instead, he fell in love with Toronto and made building an opera house here his life's mission.

But when he took over the opera company from Brian Dickie, Bradshaw realized his first task was to balance the books and erase a $2 million deficit.

During his first seasons he banished the idea that opera was boring — choosing provocative material and hiring film directors like Atom Egoyan to make it sizzle. Clearly this company had aspirations requiring a true opera house.

Bradshaw set about creating opera mania while becoming the kind of shrewd cultural politician influential people want at their table. Had he not turned himself into a provocateur, it's unlikely the opera house could have drawn the attention it needed from philanthropists and politicians.

The curtain had clearly come down on the era when it would be possible to get governments to commit $200 million in cash and land. But NDP Premier Bob Rae, upset about being blamed for the cancellation of the opera house, offered a consolation prize. His government would put up $24 million toward transforming the O'Keefe Centre into a tolerable ballet opera hall.

Bradshaw became quickly disenchanted as the opera company, the National Ballet and the O'Keefe failed to agree on details. Finally he bolted, insisting compromise was doomed to failure, and only a new house would do. Since the cash-strapped ballet company was unwilling to raise money for a new building, the opera company would have to do it alone.

Things got even worse for the arts in 1995 when Rae was swept out of office by Mike Harris and the Common Sense Revolution. Common sense apparently dictated spending as little as possible on the arts. Step one: Harris withdrew the offer of $24 million to fix the O'Keefe.

The COC began planning a no-frills house privately funded. Yet its board rejected a site offered for $1 and a tax receipt. Joe Tanenbaum, uncle of opera board member Joey Tanenbaum, had died. His estate wanted to dispose of land at Parliament and Front Sts. But key board members considered it downmarket, jokingly calling it "Bradshaw's trench-coat site."

Instead they craved a fur-coat site. One at Queen and University surfaced when Joey Tanenbaum met David Lindsay of the Ontario Real Estate Corp.

On a July morning in 1997, Premier Harris stepped forward in a ballroom of the Sheraton Hotel, overlooking the parking lot, to be hailed as opera's new best friend. Georgia Prassas, then president of the opera board, gave the impression the COC was delighted to pay $16 million for the site — and promised the hall would be built with no cost to the taxpayer. Harris was even saluted by singers Richard Marginson and Jean Stillwell.

There was just one problem. The opera company had found an anonymous lead donor who was willing to put up $20 million for naming rights to the opera house. And this donor (later identified as expatriate Christopher Ondaatje) became incensed at the notion his contribution would be used to pay the government. Ondaatje flew to Santa Fe, where Bradshaw was guest conductor, to explain why he was withdrawing his pledge.

Bradshaw knew the opera company would have to find a new lead donor and a development partner. But he also felt sure that one day Mike Harris would change his mind, and millions of dollars of public money would flow to the opera house.

In 1998 Kevin Garland, a woman with experience in both the cultural world and commercial real estate development, was named head of the opera house project. Her old firm, Cadillac Fairview, signed on as co-developer, planning to build a tower in a corner of the site — only to back out a year later.

Jack Diamond was chosen to design the opera house over other Toronto architects, but only after a move to bring in the celebrated Toronto-born, L.A.-based Frank Gehry was shot down. Bradshaw feared a Gehry building would cost millions more than the COC could raise.

Alex Himmelfarb, then federal deputy heritage minister, became a key ally. But Ottawa couldn't back the opera house without matching funds from Ontario — and it would take a long dance to get them.

In March 2000, furious that Queen's Park was being blamed for the opera house woes, culture minister Helen Johns sent a nasty letter to the opera company refusing to turn over the Queen/University site and accusing the COC of failing to meet its obligations.

For a while, the project seemed dead. But it sprang back to life in May when the Star reported that Philip Reichmann of O&Y Properties offered $20 million for the right to build an office tower next to the opera house.

The prospect of an office tower that might lift downtown Toronto out of its doldrums was appealing to Harris. And Queen's Park was starting to buy into the notion that a package of cultural attractions would spur economic development.

An apparent breakthrough came in late 2001 when the federal Liberals found a way to tempt Harris, with a deal under which the cash-short Ontario government could provide land in lieu of money.

By early 2002, Harris was ready to donate the site that a few years earlier he had proposed to sell to the opera company. The opera house — by then on the short list of projects approved for government funding under the provincial government's SuperBuild program — would get land from Ontario and cash from Ottawa.

But Harris got into a fight with Ottawa about which other projects would get funding. The federal Liberals refused to exclude the National Ballet School and the Royal Conservatory of Music, as Harris demanded. Just before leaving the premier's office, Harris made a unilateral funding announcement, leaving many arts leaders confused and upset.

It was only after Ernie Eves succeeded Harris that a deal could be made — brokered by Ontario culture minister David Tsubouchi and David Collenette, the federal minister in charge of the GTA caucus, who settled it during a gala opening at the Stratford Festival.

One thorny problem they solved: Since Harris claimed the site was worth more than the $25 million cash Ottawa was contributing, he wanted the opera company to pay a rebate to the province. Eves and Tsubouchi dropped that condition and made an outright gift of the land.

Prime minister Jean Chrétien and premier Eves made the announcement at Roy Thomson Hall in June 2002.

Almost immediately, Isadore Sharp announced that Four Seasons Hotels and Resorts was giving $20 million to name the building. By then Reichmann had decided to forego building an office tower on the opera site. But by then the curse had been lifted, and momentum was strong.

Yet Bradshaw faced a big challenge. He was already known as an inspired maestro and brilliant strategist. Now he became the most relentless fundraiser Toronto had ever seen, a man to whom you'd never want to say no. A key part of his strategy: when dealing with people who don't like opera, Bradshaw sold the project on the basis of turning Toronto into a great city.

The curtain came down on the COC's final performance at the Hummingbird on April 15.

Yesterday morning the ribbon cutting ceremony was held at the Four Seasons Centre.

Now during the countdown to Wednesday's gala opening concert at the only real opera house Canada has ever had, it's clear that against all the odds, Bradshaw got the job done.

AoD
 
And the Globe:

Opera house gets its first ovations
VAL ROSS

From Monday's Globe and Mail

There was no way out: The man who for the last 15 years has been at the forefront of a four-decade struggle to bring Canada's largest city its own dedicated opera house had to let the public show its gratitude.

Red-faced and beaming, Canadian Opera Company director Richard Bradshaw tried gamely to stop the standing ovation he was given at yesterday's ribbon-cutting ceremony marking the official opening of the new Four Seasons Centre for the Performing Arts.

But Bradshaw's raised palms and gestures that it was time to sit down were to no avail: The cheering and clapping endured until almost 1,000 arts patrons, opera buffs and dignitaries decided that they had expressed sufficient thanks to Bradshaw, the COC board, architect Jack Diamond and donor/supporters such as fundraising co-chairman Arthur Scace and hotel magnate Izzy Sharp (whose $20-million gift helped kick-start the $150-million building effort four years ago and gave the building its name).

Several speakers thanked Diamond for the hall's remarkable acoustics and for bringing the project in on deadline and on budget. Others took time to thank former Ontario culture minister David Tsubouchi and former federal transport minister David Collenette, who played pivotal roles in launching the project with $31-million worth of provincial land and $25-million in federal money.

Also remembered were those backers and patrons who were alive when the ground was broken at the site in spring, 2003, but who died before seeing the hall's completion: people such as the late Fraser Elliott, after whom the performance hall is named, and John Cook, who served on the opera board for 36 years and whose name now graces the conductor's suite.

Indeed, there was so much gratitude in the air that even a federal government envoy -- Mike Wallace, representing federal Health Minister Tony Clement, a leader of the Toronto caucus -- got a round of polite applause.

This, despite the fact that Ottawa has yet to match the province's latest gift of $10-million to the opera house (part of the $49-million Queen's Park gave this spring towards the completion of the Big Six Toronto cultural projects still under construction).

Ottawa's reluctance is a source of continuing concern. The Four Seasons must still raise about $14-million to pay off its construction costs, or else go into debt. But Charles Baillie, the financier and philanthropist who acts as spokesman and chief lobbyist on behalf of Toronto's Big Six, commented that federal action is unlikely before autumn at the earliest.

If the champagne-and-speeches ceremony on Sunday morning seemed to be a festival of Toronto's elite congratulating itself on a job well done, Bradshaw reminded his listeners: "This is an opera house for all Canadians."

He promised that the Four Seasons will not only host free concerts and community music group performances, but that each COC performance will offer 120 tickets at $20 each so that opera can be affordable to all ages and income groups.

With a report from James Adams

AoD
 
And the Post:

Trumpets sound as opera house opens
Centre for Performing Arts will give 'our musicians dignity'

Zosia Bielski, National Post
Published: Monday, June 12, 2006

The Four Seasons Centre for the Performing Arts opened its doors to the well-heeled, well-coiffed and well-perfumed during the official ribbon-cutting ceremony yesterday morning.

While the rest of the city slept off a Saturday night, donors, government officials and opera geeks nibbled on green tea pastries and sipped sparkling wine beneath the centre's hallmark. Suspended from steel rods and looking as light as air was the free-spanning glass staircase, the longest in the world.

Inside R. Fraser Elliott Hall, the 2,000-plus seat auditorium, people marvelled at computer- tested sightlines and pristine acoustics. Upstairs, they touched samples of the black manganese bricks and the rubber acoustic isolation pads, used to shut out traffic noise and the rumbling of the University subway that runs beneath the centre, now the official home of the Canadian Opera Company and the new performance venue for the National Ballet of Canada.

It's located at the corner of Queen Street and University Avenue.

While there was the inevitable talk of a world-class Toronto, its place now rightfully taken in the "pantheon of cities with great operas" -- Milan, London, Buenos Aires and Prague -- the emotional core of the event lies with the little people of Toronto.

"There is a cartoonish misconception that opera is the prerogative of the moneyed classes," said James Bartleman, Lieutenant-Governor of Ontario. "It's for all ages, all walks of life."

Caroline Di Cocco, Ontario's Minister of Culture, teared up remembering her Grade 3-educated father treating her to Verdi's Aida on her 12th birthday.

So did donor Ninalee Craig when she heard the Opera House Fanfare, written specifically for the 2003 groundbreaking ceremony by J. Scott Irvine. "When those trumpets sounded today, a lot of people got big lumps in their throats," Ms. Craig said. "We're joining the musical world with a place that will give our musicians dignity."

The Fanfare was performed from the Aerial Amphitheatre, arguably the plebian heart of the Centre. The area opens to University Avenue and features a steep set of wooden tiers intended for pre-performance and intermission socializing, as well as 90 free concerts showcasing young Toronto musicians. The German-built glass facade opens the building to passersby during the day, then glows at night. Architects Diamond and Schmitt called it "an extension of the sidewalk and public realm."

Ms. Craig teared up again when she spoke of the 120 tickets that will cost $20 at every show, available only to patrons younger than 30. "That's what it's all about," she said.

Decked out in a black-and- white kimono dress, Ms. Werneberg didn't appear to be one of these patrons, but along with fellow Ryerson theatre student Allison Price, will likely take advantage of the deals.

"We enjoy opera. We just can't afford it," said Ms. Werneberg, a telemarketer for the Canadian Opera Company.

The Centre's first opera, Wagner's The Ring Cycle, is already 35% sold.

Other fans included chief architect Jack Diamond's grandsons, who climbed the glass staircase, inspected the materials and replayed sports highlights to a family friend.

"They saw it when it was a drawing on a napkin," said Linda Pincott Kitchen, their mother.
© National Post 2006

AoD
 
Do architects ever draw on anything other than napkins?

Re: Post article: The Ring Cycle is 85% sold, not 35%.
 
I find it unfortunate that they were not willing or able to attach the letters for the main typography to the wall individually, as they did with the lower type. It looks so much better, and reads easier, that way.
 
Is it backlit, perhaps? They were installing the letters individually on the York Street facade last week when I posted about it.
 

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