Yeah, but that wasn't for our own team and they totally blew the marketing and ticket pricing. I'm a die hard Bills fan and I went to two of those games, both when I got freebies. I wasn't going to pay $100 to sit in the 500 level, especially as the team was going into the toilet AND playing mediocre teams.
So, if I only went with freebies, imagine how people who aren't Bills fans felt about all that.
It's not a fair barometer of how the city would do with its own team but it's certainly true that if Rogers hoped to prove how deep the market here really was, they went about it in a very poor way.