Bay Adelaide Centre West Tower (Brookfield, 50s, WZMH)

[Uncle Teddy]

I wonder if it will be white light at night or some other colour. Anybody have a clue?

 

[androiduk]

I just checked their website and their logo is white on blue.

 

[christiesplits]

I really like the scale of the logo, works well with the overall width of the tower. I seem to be one of the few who finds the RBC Dexia logo on the n/s side of the RBC Centre too dominant.

 

[dt_toronto_geek]

The north side of BA on a hazy day (don't know why my zoom lens photographs crooked)

Click on the thumbnail to enlarge, then click again on the image for full size.

 

[steveve]

This logo is looking very slick! A fresh change from the other logos

 

[androiduk]

If it matches the logo on their website the top part of the sign will be blue and the letters will be white.

 

[Solaris]

July 20 2010 update

View of Arnell Plaza and BAC East site from above

 

[steveve]

Photos from today (july 22 2010)

All photos by me: steveve

 

[4grand]

How are they installing those? Pulling them up from the street and then what? Are there workers dangling in harnesses; installing the sign?

 

[androiduk]

Original photo by steveve (the boss). This is approximately what it should look like when finished if they go with their traditional logo.

 

[adma]

KPMG by WZMH. Sounds like a pair of radio stations

 

[Tewder]

I thnk i prefer the letters without the blue panels behind.

 

[Automation Gallery]

I thnk i prefer the letters without the blue panels behind.

Isnt that like having the white Toronto Maple Leafs letters without the blue maple leaf.

 

[steveve]

I thnk i prefer the letters without the blue panels behind.

dude... trust me, the blue panels NEED to be there, the white letters are indistinguishable from street level. You need to have some contrast behind it so you can make out the letters. And you need to be close to the building to read it.

 

[DaninToronto]

If there is going to be another logo on a Toronto Skyscraper I'm thankful it is not another bank.